𝗞𝗮𝘁𝗲𝗿𝗶𝗻𝗮 𝗦𝗵𝘆𝗿𝗶𝗸𝗼𝘃𝗮: 𝗘𝗹𝗲𝘃𝗮𝘁𝗶𝗻𝗴 𝗛𝗼𝘀𝗽𝗶𝘁𝗮𝗹𝗶𝘁𝘆 𝗘𝘅𝗰𝗲𝗹𝗹𝗲𝗻𝗰𝗲 𝗔𝗰𝗿𝗼𝘀𝘀 𝗖𝗼𝗻𝘁𝗶𝗻𝗲𝗻𝘁𝘀

𝗔 𝗚𝗹𝗼𝗯𝗮𝗹 𝗟𝗲𝗮𝗱𝗲𝗿 𝗶𝗻 𝗟𝘂𝘅𝘂𝗿𝘆 𝗛𝗼𝘀𝗽𝗶𝘁𝗮𝗹𝗶𝘁𝘆 𝗮𝗻𝗱 𝗙&𝗕 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝘀

Katerina Shyrikova is an award-winning hotelier and operations executive, celebrated for her transformative impact on international hotels and restaurants across Europe, the US, and the Middle East. As the CEO of Key Hospitality LLC, Katerina brings over two decades of expertise in hospitality operations management, F&B strategy, and luxury guest experience, helping business owners and general managers build profitable, guest-loved venues from concept to execution.

𝗦𝗵𝗮𝗽𝗶𝗻𝗴 𝗜𝗰𝗼𝗻𝗶𝗰 𝗗𝗲𝘀𝘁𝗶𝗻𝗮𝘁𝗶𝗼𝗻𝘀 𝗮𝗻𝗱 𝗣𝗿𝗼𝗳𝗶𝘁𝗮𝗯𝗹𝗲 𝗖𝗼𝗻𝗰𝗲𝗽𝘁𝘀

With a career spanning Ukraine, Azerbaijan, Czech Republic, Montenegro, France, Lithiania, the US, and the UAE, Katerina has led pre-opening and turnaround projects for global brands such as InterContinental Hotels & Resorts, Buddha-Bar, Marriott, and a range of independent luxury properties. Her consultancy services cover every facet of hotel and restaurant operations from pre-opening planning, recruitment, 5-star service standards design, team growth , and comprehensive training programs focused on customer service excellence.

𝗞𝗲𝘆 𝗔𝗿𝗲𝗮𝘀 𝗼𝗳 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲

Concept Creation & Pre-Opening: Specializes in launching unique and profitable restaurant and hospitality concepts, managing every detail from feasibility studies to SOP design and operational rollout.

F&B Operations Leadership: Oversees large-scale teams (100+ staff) across multiple venues, including restaurants, bars, banqueting, room service, catering, and VIP events.

Business Growth & Revenue Innovation: Develops and executes business plans, P&L strategies, budgets to identify new revenue streams that drive sustainable growth.

Team Building & Training: Renowned for recruiting, developing, and mentoring high-performing teams, with a focus on luxury service management and continuous professional growth.

VIP & HNWI Service: Highly experienced in catering to heads of state, royalty, and high-net-worth individuals, consistently exceeding the expectations of the world’s most discerning clientele.

Strategic Partnerships: Maintains a robust network of luxury brand partners, suppliers, and sponsors, enabling cross-marketing programs and bespoke events

𝗧𝗿𝗮𝗰𝗸 𝗥𝗲𝗰𝗼𝗿𝗱 𝗼𝗳 𝗦𝘂𝗰𝗰𝗲𝘀𝘀

Katerina’s leadership has been recognized with multiple accolades, including Best F&B Director at InterContinental (IHG) and an Ambassador for Ukraine honor by the USA Presidential Services Center. Her hands-on approach and strategic vision empower hotel owners and investors to maximize asset value, elevate guest experiences, and achieve long-term profitability in competitive markets.

𝗥𝗲𝗰𝗲𝗻𝘁 𝗥𝗼𝗹𝗲𝘀 𝗮𝗻𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀

CEO, Key Hospitality LLC (Dubai): Advises on hotel investments, acquisitions, and brand repositioning across markets from the Baltics to the Middle East and Asia.

Director of Operations, InterContinental Hotels & Resorts (IHG): Led operations, pre-opening, and F&B divisions, earning awards for best hotel restaurant and service excellence.

General Manager, Buddha-Bar Worldwide (Kyiv, Washington): Managed pre-opening and ongoing operations, building the brand’s reputation for luxury dining and entertainment.

𝗘𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻 & 𝗣𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁

Katerina holds a Master’s Degree in Hotel and Restaurant Business from the State University of Trade and Economics in Kyiv, Ukraine. She has also completed a Certificate in Restaurant and Kitchen Management from The Emirates Academy of Hospitality Management, as well as the IHG Leadership Development Program in collaboration with Harvard Business School.

Leadership Philosophy: Empowering Teams, Exceeding Expectations

Katerina believes that exceptional hospitality is built on empowered teams, meticulous attention to detail, and a relentless pursuit of guest delight. Her leadership style emphasizes continuous learning, innovation, and a culture where service excellence is the standard.

𝗦𝗶𝗴𝗻𝗮𝘁𝘂𝗿𝗲 𝗤𝘂𝗼𝘁𝗲:
“Great hospitality is about creating memorable experiences- where every detail matters and every guest feels truly valued.” – Katerina Shyrikova

𝗚𝗶𝘃𝗶𝗻𝗴 𝗕𝗮𝗰𝗸: 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗮𝗻𝗱 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁

As Vice President for Ukraine at the Rotary Club of Global Impact, Katerina is committed to community service and industry mentorship, supporting the next generation of hospitality leaders.

Katerina Shyrikova’s legacy is one of transforming venues into destinations, teams into high-performers, and guest experiences into lasting memories. Connect to discover how her expertise can unlock new levels of success for your hospitality venture.